Beautiful Models

Recreating the Look of 10 Iconic Indian Women

Some Indian women across generations continue to mesmerise us when we think of iconic women. What is it that they do differently? Do they wear clothes that any other woman does not wear? They make whatever they wear look distinguished. They know what suits them. They are also highly confident women, and their beauty is not only external. The beauty radiates from within. These are the style icons who continue to rule our hearts, for how they have always inspired us.

When you wear clothes that you love and fit you well, you have confidence and look gorgeous. You don't have to spend a fortune to look like you spent a fortune. You can look expensive even while working on a budget. All you need is your style, attitude, and a little help from tailors.

Do you have trouble getting dressed, let alone putting outfits together? Don't be worried. The below list will help you get started on how to look expensive on a budget and make you feel your best every day! So, let's dive in.


1. Gayatri Devi


How can we not pay homage to Gayatri Devi when talking about style icons? She was the queen and embodied grace, culture and elegance. Most of the photographs show her favouring pastels and neutral colours. She wore sarees and western wear based on what the occasion demanded with equal dignity. She made the jewellery stand out. Pieces from Cartier, pearl, diamonds and heirloom jewellery seemed even more beautiful when she wore them. The chiffon saree with a blouse or trench coat, her hairstyle and dark sunglasses embodied everlasting class. Gayatri Devi was a trendsetter, and we will admire her signature look forever.


2. Rekha


Rekha's heavily embroidered ghagra and anarkalis, which she paired with heavy jewellery, continue to look stunning. She aced the simple bindi, kajal, and braided hair look. She also could look powerful, sultry and playful. A nation obsessed with complexion, Rekha made dusky the epitome of beauty. She understood her strengths and focused on Indian textiles and earthy shades that complimented her frame.

To recreate her look, opt for knee-length kurtas, fitted churidars, traditional kanjivaram saree with half sleeved blouses and pair them with gorgeous jewellery. Start by stitching a white kurta or white churidar using a custom tailoring online app or website, invest in heavy silver jhumkas, wear your hair lose and voila- that's vintage Rekha for you.


3. Indira Nooyi


The 2018 Westchester Global Leadership Laureate Award was presented to Nooyi (Hillary Clinton was the 2017 award winner). She reminisced about her career and the white shirts while wearing a sheath dress in solid Bordeaux red with a matching bolero jacket and a simple necklace and earrings. She revealed a stunning leaf-shaped belt only as she stepped away from the podium. Her accessories, as CEO, complements her stature. This ensemble was a nice change of pace. It became legendary because it was a departure from her regular sarees, pantsuits, or skirts.


4. Sushmita Sen


Sushmita disclosed on the TV show Jeena Isi Ka Naam Hai that the gown she wore for her Miss India finale was sewn by a local masterji working out of a garage. The fabric was purchased from Sarojini Nagar, a Delhi flea market.

"We didn't have enough money to go on stage in expensive gowns; we were meant to wear four different outfits." We were middle-class individuals who were well aware of our limitations. 'So what?' said my mother. They won't be looking at your clothes; they'll be looking at you.' So we proceeded to Sarojini Nagar Market to do some shopping. A local tailor who produced petticoats worked downstairs in the garage. 'This will be on TV, so do a good job,' we told him as we handed him the material. My mother created a rose out of the remaining cloth, and he built my winning gown out of it," she explained.

You can get your gowns designed from an online tailoring app that employs hundreds of tailors. So it is easy to look as iconic as Sushmita Sen.


5. Priyanka Chopra


We love a good power-suit moment. Immaculate stitching and plunging neckline made Chopra Jonas' white pantsuit powerful and bold in an appearance on The Tonight Show, Starring Jimmy Fallon. Priyanka Chopra knows how to pair her attire with her dazzling smile, whether her 'Desi girl' moment or Met Gala. The ultimate 'it girl' is bold, a woman of the world, and her sense of fashion breaks the glass ceiling.


6. Sudha Murthy


Murthy has a few traditional Ilkat sarees that she inherited from her mother. She also flaunts some hand-me-downs from her two sisters. She is a proud owner of a few Benarasis, Paithanis, Orissa silks, delicate cotton from Kerala, and Andhra Pradesh handlooms. She likes a saree that designer Ritu Beri gave her from her collection as a gift.

Murthy keeps her sarees relevant by changing how she wears her blouses. Most of her sarees come with two blouses, one in the same colour as the saree and the other in a different colour. However, she recently discovered the allure of wearing blouses with traditional Kalamkari motifs and Kolkata's well-known cotton blouses. She says that they elevate her sarees a notch or two.

She dons many hats: a thinker, a philanthropist and a writer. We love her simplicity and values, making her one of the admired women in contemporary India.


7. Lata Mangeshkar


Lata Ji is remembered for her plain-coloured saree. A pallu tucked on her shoulder and a crimson bindi on her forehead. Her sarees occasionally sported pastel colours, such as lavender, or she wore cream or off-white sarees to add a hint of the current to her classics. Her wardrobe was brimming with the best handloom sarees, ready to be worn for any occasion. A modest bindi, diamond earrings (sometimes gold or silver), a gold chain, a wristwatch, and well-pleated hair were all part of her characteristic look.

The Nightingale of India ruled our hearts for decades. Her voice personified truth, honesty and innocence. Her signature look was an embodiment of purity, class and understated elegance.


8. Mira Nair


Mira Nair wears a wide range of Indian attires. Like her films about India and its cultural nuances, she prefers to dress in silk Salwar-Kameez, Anarkali suits, and kurta-churidar instead of formal Western clothing. Her favourite textiles were silk and cotton. Despite popularising urban Indian attire, she has rarely been spotted wearing a sari on the red carpet. Her favourite colours vary. However, she seldom wears any accessories other than a pair of earrings to accessorise her outfits. She knows how to play up her eyes and lips with the perfect makeup to enhance her features.


9. Arundhati Roy


Arundhati Roy's sense of style is inspired by Indian ethnic fashion sensibilities and emanates ease and simplicity. Her basic dressing sense and fashion preferences are simple cotton and raw silk kurtas, cotton sarees, and long flowy gowns with floral designs on pastel backgrounds. In addition, she favours solid-coloured Kurtis or shirts with loose-fitting slacks or skirts. Arundhati Roy's favourite saris are basic cotton saris with simple blouse designs.

She is usually seen in solid hues such as black, red, mustard yellow, green, blue, or grey. However, she occasionally wears a brightly coloured dupatta or scarf to brighten her ethnic ensemble. She also likes to mix colours and experiment with opposing shades of orange on pink or red on pink. However, she doesn't follow rigorous rules for matching blouse colours with sari colours. Her fashion sense is eclectic and resonates with the fiery personality that we love about her.


10. Shabana Azmi


Shabana Azmi's sarees, salwar kameez, and other outfit combinations show that she is a woman who takes pride in her appearance.

"Fashion is something that comes and goes," she says, "and we should not be easy victims of fashion; instead, we should build our own style." And style is not the same as fashion in terms of ephemerality. People might acquire the confidence to establish their own style within themselves. And, of course, no other garment in the world compares to the saree."

Shabana Azmi transitioned easily from Art films to commercial cinema. As an actor, the suffering wife in Arth, the young victim in Ankur or the Diva in Amar Akbar Anthony, Azmi, created a pathway for future actresses. People looked at actors like her from a new lense.

We salute these women for continuing to inspire us always. Their personalities and sense of style have touched us in many ways.

© Tailortech Private Limited. 2022

Cloudtailor - Every Woman’s Online Tailor

Cloudtailor is every woman’s online tailor. Our personalised designing and stitching services assures that every outfit we stitch will fit your body perfectly. If you need alterations at any time in your life, use our Lifetime Free Alteration service to get it altered in any of our centres.

We can design and stitch anarkali suits, anarkali dress, lehengas for wedding, sharara dress, punjabi suits, party wear gown, party wear saree, formal trousers, shirts, blazers, T-shirts - if you need it, we will make it for you.

Most of our clients love twinning with their daughters. We stitch matching dresses for mother and daughters and create great bonds and beautiful memories.

For our clients who are pregnant, Cloudtailor’s customised women’s clothing service can stitch clothes that fit your body and keep you comfortable.

Our specially abled clients can shop online for beautiful fabrics at Cloudtailor’s online marketplace. These fabrics can be sent directly to our Fashion Centres. No need to step out.

Our Services are for Your Comfort.

We guarantee a great fit and perfect outfit for every woman. And this is how we make it comfortable for you.

  • Don’t know your size? We have Doorstep Measurement Service.
  • Don’t know what style? Just Video-call our Experienced Designers.
  • Need your outfit on time? You can see the Progress Live on Your App and we will deliver on the day promised to you.
  • Too lazy to get out of home? We have Doorstep Pickup and Drop
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  • Doesn’t fit? Get Lifetime Free Alterations, for any number of times.
  • Wan't something urgently? Use our “Ready to Fit” option.
Any Style. Any Body. Any Choice.

Your readymade outfit may fit on the thighs but not on the waist, may fit your body but be tight on the sleeves, maybe too long or an inch short, maybe you’d prefer a different colour. Cloudtailor’s online tailoring services will stitch anything you need, in your size.

Our Top Custom Clothing Categories

Abaya : Traditionally, Abayas are black, however, women wear different colours to express themselves fashionably. Since the Abaya is the only garment seen on those that wear it, with time, it has evolved to make a fashion statement for women. Cloudtailor can adorn your Abayas with beautiful embellishments and craft them into many different designs.

Blouse : Earlier, the blouse was made from the same fabric as the sari. Many sarees came with the excess fabric at the end so that it could be cut off and made into a matching choli. In the modern times, designers have reimagined the blouse. With Cloudtailor’s online tailoring service, you can get innovative necklines, sleeve styles, embroidery, sequins etc. and turn your blouse into a designer masterpiece.

Churidar : For the perfect Churidar, the stretch of the material is crucial as they are tight fitted. Cloudtailor understands this and much more about the churidar. Choose our online tailoring services to get the churidar that fits you perfectly and still keeps it easy for you to bend the legs.

Gown : Gowns can be customised to different occasions and have been assigned different names as per its function.

Evening Gown : An evening gown, evening dress or gown is a long dress usually worn by women for formal occasions. Evening gowns are usually made of luxurious fabrics such as velvet, chiffon, satin, organza or silk.

Wedding Gowns : A wedding dress or bridal gown, as you might know, is the dress worn by the bride for her wedding. It’s one of the most precious pieces of clothing worn by a woman in her lifetime and she puts in a lot of effort to make it perfect.

Each gown can be customised and stitched by your online tailor, Cloudtailor, in your style and size.

Jackets : A Jacket can be the most versatile pairing garment in a woman’s wardrobe. It goes with dresses, lehengas or formal pants. Jackets are worn to make a fashion statement, or to protect from the wind and cold. Get jackets customised to pair with different outfits, stitched as per your size, from Cloudtailor - every woman’s online tailor.

Jumpsuits : A jumpsuit is a versatile garment that can be worn for parties, picnic, playdates, office or travel. Based on the occasion, the fabric, design and colours can be customised and stitched as per your body size by Cloudtailor’s hassle-free online tailoring services.

Kurta/Kurti : Today, there are no set rules for a kurta or kurti. This versatile garment can be paired with salwars, churidars, skirts, ghagras, shorts or jeans. The kurta is sometimes worn as a skirt, clinched at the hip with a belt to add structure. Your Kurta style can be customised and stitched by Cloudtailor to fit your body perfectly. You can also twin with your little one by wearing the same style of kurtas. Twinning creates a solid bonding moment with your little girl and a great photo opportunity for everlasting memories.

Lehenga : Every woman has a lehenga-choli in her wardrobe. Each region in India has its own traditional rendition of the lehenga and can be distinguished by patterns and styles of traditional embroidery. Get the lehenga you want, customised, stitched, embellished and home-delivered, from Cloudtailor. Our online designers will help you customize your design over detailed video calls. We guarantee a great fit and offer Lifetime Free Alterations.

Pants and Trousers : Fit is everything when it comes to choosing the right pants. Get the pants customised to your length and size that fits your waist, hips and thighs perfectly. No more compromises.

Your pants can be made from different materials - such as denim jeans, corduroy pants, or synthetic materials like polyester and lycra. They come in different styles - High-waist, Dress pants, Jeans, Overalls or Jumpsuits, Culottes; Harem pants; Baggy pants; Bell Bottoms/ Flared pants.

Salwar Kameez : Salwar-Kameez-Dupatta - there’s no place you can’t go after wearing this combination. It is another staple in a woman’s wardrobe. Office, weddings, outings, temples, parties, a salwar-kurta fits into any occasion. Get all your salwar-kameez sets stitched by Cloudtailor - every woman’s online tailor.

About Cloudtailor

Cloudtailor has worked hard on solving every problem that women face with readymade garments and tailors. We can design and stitch any outfit you need. We have onboarded the best and highly experienced tailors and designers into our fulfilment centres. All our employees are vaccinated and operate out of sanisited and healthy service centres.

We will strive to continuously reimagine and offer the best online tailoring services and curated multi-format digital experiences for custom-fit clothing to all women across the globe, at an affordable cost, with skilled quality and in the promised delivery time. Cloudtailor aspires to be every woman’s tailor that offers the best custom clothing solutions in India.